GS1 Digital Link QR Barcode Generator
Sunrise 2027: QR replacing EAN at POS
GS1 Digital Link QR
What is GS1 Digital Link QR?GS1 2D Codes › GS1 Digital Link QR
What is a GS1 Digital Link QR barcode?
A GS1 Digital Link QR code is a QR code whose content is a web address that also carries GS1 product data, such as the GTIN, batch or serial number. Shoppers can scan it with a phone to open a product page, and checkout scanners can read the GTIN from the same code. It is a key part of the GS1 move to 2D barcodes at checkout, often called Sunrise 2027.
The link follows a fixed pattern: a domain, then pairs of Application Identifiers and values, like /01/09520123456788/10/ABC123. You can use your own domain or GS1’s id.gs1.org. During the move to 2D, keep the EAN or UPC barcode on the pack as well.
What data can GS1 Digital Link QR hold?
A web link that starts with http:// or https:// and contains /01/ followed by a GTIN of 8, 12, 13 or 14 digits. We check the GTIN check digit and offer to fix it if it is wrong.
Recommended size
Keep a quiet zone of 4 modules around the code. For phone scanning, about 2 x 2 cm is a common starting point; keep the link short so the modules stay large, and test on real packaging.
More GS1 2D Codes barcodes
How to Create a Barcode in 3 Steps
Choose a barcode type
Select a category on the left (e.g. Linear Codes), then the exact type like Code-128.
Enter data & customise
Type your data — we check it live and add check digits. Adjust size, font and colors.
Download or print
Get PNG, JPG, SVG, PDF or EPS, or print a full sheet of labels in one click.
Why Use QRCodeChamp Barcode Generator
125+ barcode types
Every linear, 2D, GS1, postal, healthcare and payment code.
Live validation
Friendly errors with one-click fixes and automatic check digits.
Print-ready PDF
Exact mm sizes, label sheets (Avery, A4, 4×6 thermal).
Bulk barcodes
Paste a list or generate number sequences.
Choose the Type of Barcode You Need
Not sure which barcode to use? Start with what you need it for — we’ll pick the right type.
Frequently Asked Questions
It is a GS1 industry goal for retail checkouts to be able to scan 2D barcodes, such as QR codes with GS1 Digital Link, by the end of 2027. Until then, keep printing the linear barcode too.
No, you can use id.gs1.org. Your own domain gives you direct control over the page shoppers see.
Yes. The GTIN in the link must be a real GTIN from your GS1 company prefix for products sold in stores.
The link inside the printed code can’t change. You can still change what your website shows at that address.